Ads management is all about creating, monitoring, and improving online ads to make sure they reach the right people and achieve the desired results. It involves choosing the right platforms, like Google or social media, where your audience is most active. 

The process starts with setting clear goals for the ads, whether it’s increasing brand awareness, generating leads, or boosting sales. Then, compelling ads are created, with attention-grabbing images or videos and persuasive messages. Budget is carefully managed to get the most out of your ad spend, and targeting options are used to reach specific groups of people who are most likely to be interested in your products or services. Once the ads are live, they’re continuously monitored, and adjustments are made to improve performance based on what’s working best. 

Finally, regular reports are provided to show how the ads are performing and to ensure transparency. Effective ads management is key to getting the most value from your advertising efforts and helping your business grow online.